Jiu Jitsu Has To Be A Show and Athletes Are The Characters - Yosef Mogh, XMartial Founder | #47 - Video

Expect to get the grapplers perspective how the XMartial team were created, Yosef's background and passion for Martial Arts, what he learned from the biggest brands about marketing, how to build self confidence and be unstoppable, what we need to make BJJ popular, how to monetise athletes, creating the dream grappling show on and much more.

Yosef is the founder of XMartial, a fightwear brand born from a passion for combat sports and a dissatisfaction with the mundane, XMartial is crafted for the BOLD and the BRAVE. XMartial celebrates athletes who are not merely participants but vibrant personalities who light up the training room and captivate fans.

Co-Hosts: Paul Johnson (Glasses) and Danny Allen (Beard)
Audio and Video Edited and Produced by Paul Johnson
Insta - https://www.instagram.com/pj_fitness and https://www.instagram.com/danny.allenpt

Get 15% off XMartial Rash Guards and Apparel via link in our Bio or use: https://www.xmartial.com/?ref=thegrapplersperspective

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10% off Mr Bassett’s Grappler’s Soap! Use Code: EVERYDAY at https://www.mrbassetts.com.

Come Train BJJ With Us At Flo Martial Arts in Plymouth - https://www.flo-martial-arts.co.uk

Guest Stuff:
Website - https://www.xmartial.com/?ref=thegrapplersperspective
Insta - https://www.instagram.com/yosefalmoghni/
XMartial Insta - https://www.instagram.com/xmartialofficial/
YouTube - @xmartialofficial

00:00 Intro
01:12 Comfort Standards
04:47 Combat Sports Nomad
10:28 Creating The XMartial Team
19:40 Slowing Down Time
22:41 China Big Dogs
29:47 Fighting to Business
39:06 Quirky Designs
49:27 How To Market
56:20 Hacking Self Confidence
01:05:41 Making BJJ Popular
01:12:15 Athletes Are Products
01:21:22 The Dream Show
01:27:40 Personalities In BJJ
01:34:56 Craig Jones
01:40:26 We Sell Rashguards and Shorts

#mentalhealth #bjj #bjjlifestyle #jiujitsu #jiujitsulifestyle #grappling #grappling #podcast #xmartial #clothing #apparel

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