How new ad campaign of Flipkart got viral by avoiding onlyfans in summers #marketing #casestudy #ad - Video

"In this episode of "Models That Built Markets", we break down how Flipkart used the AIDA model to sell fans using their bold ‘OnlyFans’ ad!

???????? Attention: The use of the controversial word OnlyFans grabs you instantly.

???? Interest: The twist? It’s not what you think…

???? Desire: You need to know what happens next as the story unfolds!

???? Action: That surprise moment makes you laugh, share, and comment.

AIDA isn’t just theory—it’s a proven formula that brands like Flipkart use to convert attention into action!